Who’s heard of the phrase?
K.I.S.S. Keep It Simple, Stupid.
It doesn’t mean that you’re stupid lol . It just means that when sharing a message, you should keep it as simple as possible.
Customers & Prospects just want to know, “What will the product/ opportunity do for me?” Don’t complicate things. No need to show how super intelligent you are lol. (which I know you are 🙂 )
“If you can’t explain it to a six year old, you don’t understand it yourself.”
– Albert Einstein
K.I.S.S